You may have noticed that I haven't posted anything here in a few weeks.
wait...you hadn't?
Shame on you.
Anyway, the reason is because I am launching a brand spanking new site and have been busy putting the final polish on it. The new site is going to be a more accurate look into my head and act as a re-brand of sorts.
This has got me thinking a lot about re-branding and what my goals are for the new site and have over simplified my thoughts so I can share with you possibly the worlds simplest brand discovery strategy formula.
If you are unsure of what your product "brand" is answer the following questions:
Who is this for?
What is it one of?
How is it better?
The answers you come up with will tell you a lot about your company, product or in some ways yourself. Hope to see you over at the new site real soon.
4 comments:
I can't wait for the new site! I'm sure it will rock as much as this one!
Looking forward to getting the invite for the new site.
Thanks for everything you have done here!
You are welcome...but don't leave the new site is coming soon!
Post a Comment